Safe Roads Affiliate Dashboard
Please note: This Portal is optimized for desktops, laptops, and tablets only. We advise switching from smartphones to view your full dashboard.
Start your journey as a Safe Roads ally. Make an impact. Earn funds.
- Start Here
Welcome to the Safe Roads Community!
You’re now part of a community where professionals, leaders, and partners unite around one shared mission: making our roads and communities safer. Through our affiliate program, you can easily generate meaningful funding for your organization’s initiatives. We know you’re busy, so we’ve tailored it to be simple and low-effort on your end. This platform is designed to be your digital companion throughout your affiliate journey—here to guide, equip, and support you every step of the way.
Here’s what you’ll find inside:
- A clear overview of our mission
- How the Safe Roads Challenge app worksa
- Everything you need to know about sponsorship
- Tips and strategies for affiliate success
- A ready-to-use toolkit for sponsor outreach
- Additional helpful resources
We’re here to help you thrive. If you have any questions or need support with outreach, don’t hesitate to be in touch—we’d love to assist you! Contact us and a member of our team will be in touch with you shortly.
Join our Facebook group! We’ve created an online hub where you can ask questions and share ideas, connect with other affiliates in your area, learn what’s working for others, and do a sponsor shoutout. Think of this group as your go-to spot for tips, updates, and support as you grow your impact. Click here: facebook.com/groups/fcclasrcaffiliate/.
1 min 16 sec read
Important Information: Must Read
Next Steps: What You Need to Know Before Starting Your Outreach
Before reaching out to potential sponsors, please ensure you have reviewed and provided the following key information.
Questions? Visit our FAQ page.
- Provide payment information
PayPal is our official funds transfer service. Please provide your Chapter or School’s official PayPal account details. If your Chapter or School does not have a PayPal account, your Admin or Finance Officer can create one using the link below. Alternatively, funds can be issued by cheque—just provide your Chapter or School’s information.
2. Get to know our policies
Take a moment to review our key policies, including guidelines around sponsorship conduct, payout terms, and more. Understanding the rules helps ensure a smooth and successful experience for everyone involved.
3. Review how the sponsorship program works and available packages.
Learn the ins and outs of the sponsorship program, including how it benefits both you and your sponsors. Explore the different sponsorship package options, pricing tiers, and what each package includes.
4. Download the toolkit and add your unique referral link
Access our ready-to-use toolkit with email templates, social media graphics, and more. Be sure to personalize it with your unique referral link. This link directs sponsors to the sponsorship purchase page and allows us to track your referral for payout purposes. You’ll find your link on the ‘My Dashboard’ page.
5. Coupon code your referrals can use to get a discount
Share your exclusive coupon code with potential sponsors to give them a discount on their package. It’s a simple way to add value and boost your chances of closing the deal. If your affiliation is eligible, you’ll find the code in your welcome email.
6. List local businesses in your community
Create a list of businesses or organizations in your area that align with safe driving or community initiatives. Think of potential sponsors like insurance agencies, driving schools, vehicle service shops, and local brands.
7. Start reaching out to potential sponsors
Use the toolkit materials to introduce the program and its benefits to local businesses. Be sure to include your unique referral link so we can track your referrals and ensure you receive your payout.
8. Get familiar with your dashboard
Go to your dashboard to monitor your progress. You’ll be able to track referrals, view sponsorship sign-ups, check your payout status, and see how your efforts are making a difference.
Ways to Succeed as a Safe Roads Affiliate
Offer additional school exposure
With your school’s approval, you can provide potential sponsors with added local visibility, such as logo placement in newsletters, social media posts, or recognition at school events. This is a valuable benefit for potential sponsors looking to strengthen their business.
Understand the program
Start by familiarizing yourself with how the Safe Roads Challenge works, who it benefits, and what sponsors get in return. The more confident you are, the more effective your outreach will be. You’ll find everything you need right here.
Use the toolkit
Take full advantage of the promotional resources provided—customizable emails, social posts, posters, and more. These materials are designed to help you communicate the value of sponsorship with ease.
Personalize your outreach
Tailor your message to each local business or potential sponsor. Let them know how their support directly impacts road safety in their community.
Use your unique referral link to ensure your referrals are tracked
When reaching out to potential sponsors, be sure to include your unique referral link. This link directs them to the site where they can purchase a sponsorship package and also allows us to track your referral for payout purposes.
Promote your coupon code
Encourage businesses to use your discount code—it’s a great conversation starter and gives them an added incentive to join. Note: Not all affiliates are eligible for a coupon code.
Tap into your network
Reach out to friends, family, local leaders, and business owners you already know. A warm intro often leads to the best results.
Utilize social channels
Post updates on your social channels or within your school/community group. Show your efforts in action—it builds credibility and keeps your network engaged.
Stay informed and on-brand
Be sure your messaging aligns with Safe Roads Challenge goals. Avoid making claims we can’t support and always represent the program in a positive, professional light.
Celebrate wins and recognize supporters
Thank your sponsors publicly and share their involvement. It shows appreciation and encourages others to get involved too.