Safe Roads Affiliate Dashboard

Please note: This Portal is optimized for desktops, laptops, and tablets only. We advise switching from smartphones to view your full dashboard.

The more we reward young drivers, the more motivated they are to drive safely and build life-saving habits.

  • Sponsorship

Sponsor Opportunity: Reward Zone Partner

Through our Young Driver Safety Program, sponsors can adopt a school zone or other community locations they care about. Each location gets a Branded Reward Zone, visible to all app users in that area.

A Reward Zone is a digital pin in the Safe Roads Challenge app that encourages safe driving through rewards. Drivers who pass through a Reward Zone with a safe score can claim rewards, including entries into in-app contests for gift cards and more. Drivers with a score below 70 are not eligible to claim rewards.

Learn more about the Young Driver Safety Program >>

Sponsorship Package: Reward Zone Partner

Your unique referral link directs sponsors to a website where they can purchase these sponsorship packages.

Bronze

$25 /month

  • Branded Reward Zone placed at a school of their choice
  • Monthly Community Impact Report

Silver

$50 /month

  • Branded Reward Zone placed at a school of their choice
  • Monthly Community Impact Report
  • Brand recognition on national landing page (Text Name)
  • 4 additional Branded Reward Zones at any locations they choose

Gold

$100 /month

  • Branded Reward Zone placed at a school of their choice
  • Monthly Community Impact Report
  • Brand recognition on national landing page (Text Name + External Link)
  • 9 additional Branded Reward Zones at any locations they choose

Platinum

$200 /month

  • Branded Reward Zone placed at a school of their choice
  • Monthly Community Impact Report
  • Brand recognition on national landing page (Logo + External link)
  • 24 additional Branded Reward Zones at any locations they choose

What You Need To Do

For every business that you reach out and purchase a  package using your unique referral link, your organization earns 30% of the revenue. 

  • Reach out to businesses/organizations, even individual supporters within or beyond your community.
  • Use pre-made templates with your unique referral link, either via email, social media or text.
  • Encourage members of your organization (like FCCLA Student Members) to help with the outreach.

Once a sponsor signs up, the Safe Roads Challenge team handles everything. No follow-up needed from your end, all you have to do is wait for your funds to come in. Your organization may receive funds monthly via PayPal or twice a year by cheque.

Why Businesses Get Involved

  • Enhanced Local Engagement: Connect with mindful drivers in your community.
  • Stronger CSR/ESG Positioning: Align your brand with measurable social impact.
  • Real-Time Customer Insights: Access user behavior and impact data.
  • Repeat Brand Exposure: Gain ongoing visibility via in-app interactions and reward redemptions.
  • Targeted Marketing Tools: Leverage exclusive in-app features to reach safety-conscious and local audiences to drive more revenue.

Who Should Participate

Retailers & Consumer Brands

Ideal for fast food chains, tech accessories, and clothing brands that appeal to youth and families—offering in-app rewards and community visibility.

Automotive Industry

Local dealerships, parts suppliers, oil change providers, and car washes seeking to engage young drivers and promote road safety.

Businesses with CSR/ESG Commitments

Banks, credit unions, insurers, telecoms, and tech firms with established Corporate Social Responsibility or ESG goals.

Local and State Governments

Public agencies aiming to track community impact and demonstrate how safety-focused initiatives directly benefit citizens through measurable data.

© Safe Road Champions by the Safe Roads Challenge. All Rights Reserved. 

Instagram Linkedin

Reward Zone Pins are placed in school zones and other high-traffic areas around the community. When drivers pass safely through these locations, they earn entries into contests, quests, and challenges, with the chance to win gift cards from brands they love!

 

Sponsor Benefits:

As a sponsor, your brand appears on Reward Zone Pins across the app’s map, including pins at school zones and at locations you choose, such as your own storefront or other high-traffic areas.

Drivers who drive safely within 500 m (about 1,640 ft) of a pin can claim it, earning contest entries and in-app progress.

This placement:

  • Promotes your physical locations
  • Encourages visits
  • Associates your brand with a positive, safety-driven experience

 

  • In-App Preview

Reward Zone Pins

  • In-App Preview

Safe Driving Contest

Your custom contest goes live within 10 days of purchase and runs until the end of the 100 Safest Days on September 8, 2026. It will be visible to all app users in your selected state or province.
 

Drivers earn entries by achieving a trip score of 70+, the more safe trips they complete, the more chances they have to win.

At the end of the contest period, one winner is randomly selected and receives a $250 gift card shopping spree redeemable across 350+ brands in the app’s redemption site.

See a sample mockup of what the Contest page looks like inside the app. Note: Banners and copy are subject to change.

Through Quests, drivers are tasked to complete milestones like streaks or repeated safe trips to unlock guaranteed rewards (limited supply, first-come first-served). Example: Complete a 3-day safe driving streak to automatically earn a $5 gift card.

See a sample mockup of what the Quests page looks like inside the app below. Note: Banners and copy are subject to change.

  • In-App Preview

Safe Driving Quests

In this challenge, drivers are asked to complete trips with specific driving goals (e.g., achieve a phone score of 80+) to earn entries into prize draws.

Sample mockup of the 100 Safest Days Challenges page inside the app.  Note: Banners and copy are subject to change.

  • In-App Preview

Safe Driving Skill Challenge

  • For FCCLA Supporters

You're making an impact to the community of future leaders

The FCCLA and Safe Roads Challenge partnership strengthens both missions—making roads safer for young drivers while advancing FCCLA’s initiatives.
  • Your support helps reward FCCLA young drivers in the app—encouraging safer, more mindful habits behind the wheel.
  • Half of your contribution also funds FCCLA student-led programs and initiatives at the school, state, and national levels.
This isn’t just a one-off donation, every dollar is actively helping shape safer driving habits, creating a life-saving, lasting behavior change.
FCCLA-100-Safest-Days

Reinforce your impact with personal actions

As our Safe Roads Partners, we’ll equip you with plug-and-play, professionally designed resources—so you can focus on spreading the word. With these you can:

  • Raise road safety awareness in your community, especially among young drivers
  • Showcase your commitment to safer, more responsible driving
  • Invite your network to take part in making local roads safer in a fun, engaging, and unique way
  • Amplify your impact

How you can spread your impact:

  • Share campaign materials on your personal social media platforms
  • Share with local/community social media groups
  • Host awareness video calls with friends, family, or colleagues
  • Organize teen-led talks or panels at local schools
  • If permitted: Display visual reminders in schools, libraries, and/or community centers

Included materials:

  • Ready-to-print Poster
  • Digital Flyer
  • Social Media templates
  • Your unique app download link and QR code that you can easily add across all materials