As a Community Champion partner of the 100 Safest Days, you’ll enjoy exclusive access to this powerful and innovative tool. The Business Intelligence Dashboard measures engagement across Pin locations listed on the Safe Roads Challenge app. This includes metrics such as the number of passersby, visit durations, age ranges, and genders, providing valuable insights into your audience.
Safe Roads Challenge lives at the heart of our mission. It’s the home for drivers to better their driving, view their community maps, and engage with local brands.
As a partner when you sponsor locations in the app, our drivers will be encouraged to visit your locations to collect Pins. When they drive safely through the 500 metre perimeter of your location, they start collecting Pins to earn rewards. This creates a positive, high-frequency association with your brand.
The Business Intelligence Dashboard measures the engagement of your Pin locations in the app.
Track key metrics of the campaign such as traffic driving by, store visits, and customer demographics to understand your audience better. With detailed analytics at your fingertips, you can make informed decisions to optimize your marketing strategies and drive business growth.
Designed with safety and security in mind, our platforms provide privacy for our drivers through de-identified data. All personal information, driving data, and driver locations are kept safe and are non-negotiably private. Our drivers keep our roads safe, so we keep their data safe.
Curious to learn more about our solutions? Get in touch with us, and we’ll be happy to discuss them with you.
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